What is ZarinPal? How Is It Used in Iranian Online Businesses?

What Is ZarinPal? And How Does It Benefit Your Business?
In today’s digital-first economy, having a reliable online payment gateway is essential for e-commerce stores, service providers, and subscription-based businesses. ZarinPal (زرینپال) is one of the most trusted Iranian payment processing platforms , offering a wide range of financial tools to help entrepreneurs manage transactions efficiently and securely.
At ITUNIFY , we integrate ZarinPal gateways into all our WooCommerce, WordPress, and custom-built online stores to ensure:
- Fast, secure payments for local and international users.
- Split payment functionality for multi-vendor or partnership models.
- Compliance with e-Namad and Samandehi regulations .
Let’s explore what ZarinPal Shared Payment Gateway is, how it works, and why it’s ideal for modern Iranian businesses.
What Is the ZarinPal Shared Payment Gateway?
The ZarinPal shared payment gateway is an advanced system that allows businesses to split revenue automatically among multiple partners or vendors at the moment a transaction occurs—before the money reaches the main account. This makes it perfect for:
- Multi-vendor marketplaces (e.g., Digikala-style platforms).
- Affiliate marketing models where commissions are paid instantly.
- Franchise systems or joint ventures with shared profit structures.
Instead of manually dividing funds after each sale, ZarinPal automates the process by allocating percentages to designated bank accounts in real time.
How ZarinPal Works for Iranian Businesses
ZarinPal operates as a local fintech infrastructure provider , helping Iranian businesses accept payments online through:
- Bank cards linked to the Shetab system .
- Mobile banking apps like Mellat Pay , Saman Direct , and more.
With over 1 million active users , ZarinPal is widely used across:
- E-commerce stores
- Service booking platforms
- Digital product sellers
- Subscription-based services
Key Features :
- Instant payment confirmation
- SSL encryption and PCI compliance for security
- Integration with WordPress , WooCommerce , and custom PHP/ASP.NET platforms
- Support for QR codes , SMS payments , and recurring billing
Why Choose ZarinPal Over Other Gateways?
Feature | Business Impact |
---|---|
Smart Routing | Automatically sends users to the fastest bank gateway (e.g., Mellat, Melli, Pasargad), improving success rate. |
Shared Revenue Model | Divides income between partners instantly—ideal for resellers, franchises, or affiliate programs. |
Low Transaction Fees | Transparent commission structure—no hidden charges. |
e-Namad & SSL Compatibility | Boosts user trust with verified badges and secure checkout. |
Mobile Optimization | 70% of Iranian users shop via smartphones—ZarinPal supports mobile-responsive checkouts. |
How Does the Shared Payment Gateway Work?
When a customer completes a purchase, ZarinPal divides the total amount according to pre-set ratios defined by the store owner and deposits the respective shares directly into partner accounts.
Example Workflow :
A car parts marketplace has three contributors:
- Manufacturer (65%)
- Seller (30%)
- Logistics company (5%)
Once a brake pad is sold for 1,000,000 IRR , ZarinPal instantly transfers:
- 650,000 IRR to the manufacturer
- 50,000 IRR to the delivery team
This eliminates manual accounting and ensures transparency across all parties involved.
Types of Shared Payment Models in ZarinPal
1. Fixed Ratio Shared Gateway
- Use when you have predetermined splits for every product.
- Example: A content creator and web developer agree to a 70–30 revenue split on website sales.
2. Floating Ratio Shared Gateway
- Ideal for businesses that want to adjust profit-sharing ratios per item or campaign .
- You can update split settings from your ZarinPal dashboard without creating a new gateway.
- Example: A fashion retailer changes commission rates during Nowruz sales to incentivize sellers.
Benefits of Using ZarinPal Shared Gateway
Benefit | Explanation |
---|---|
Trust Among Partners | Clear, transparent revenue distribution builds stronger business relationships. |
Automated Accounting | No need for manual bookkeeping—everything is tracked and reported in your ZarinPal panel. |
Faster Payouts | Instant fund splitting accelerates cash flow for all contributors. |
Flexible Withdrawal Options | Partners can choose automatic or manual withdrawal methods. |
Scalable for SMEs & Enterprises | Suitable for small partnerships and large-scale B2B operations. |
Who Needs ZarinPal?
ZarinPal is essential for:
- E-commerce stores selling physical or digital products.
- Corporate websites accepting payments for services.
- Warehouse & engineering firms managing bulk orders.
- Personal blogs monetizing content or services.
If your site accepts payments online, e-Namad certification requires integration with a trusted gateway like ZarinPal.
Why ZarinPal Stands Out in Iranian E-Commerce
- Always Online : High uptime and fast response times improve conversion rates.
- Regular Updates : Compatible with new WordPress versions and WooCommerce releases.
- User-Friendly Interface : Easy setup and clear analytics for merchants.
- Local Trust Signals : Recognized by Iranian shoppers as a secure, government-backed platform.
Strategic Value of ZarinPal for Online Stores
Use Case | Impact |
---|---|
Marketplace Platforms | Enables multi-seller environments with automated payouts. |
Subscription Services | Supports recurring billing for online courses or SaaS platforms. |
Freelancers & Agencies | Simplifies client billing and commission sharing with collaborators. |
Retailers | Speeds up checkout and improves Google ranking signals. |
How ITUNIFY Enhances ZarinPal Integration
With 5 years of experience and 400+ successful projects , ITUNIFY ensures your ZarinPal gateway:
- Meets all e-Namad requirements for approval.
- Integrates smoothly with your current website or POS system.
- Displays trust badges prominently to increase buyer confidence.
- Tracks performance using UTM links and Google Analytics integrations.
We also offer training sessions to ensure your team can manage payout rules, monitor transaction data, and optimize checkout flows.
Example Workflow: Automotive Parts Store in Sabzevar
Scenario : A multi-partner brake pad seller wants to automate revenue sharing.
Implementation :
- Set up a ZarinPal shared gateway with fixed ratios (manufacturer: 65%, seller: 30%, logistics: 5%).
- Integrate with WooCommerce and display the e-Namad badge on the checkout page.
- Send SMS notifications (“Your order has shipped – track it here” ).
Result :
- 40% faster settlement between partners.
- 30% higher conversion rate due to trusted interface and instant payment routing.
Get Started with ITUNIFY Today
Ready to implement ZarinPal and grow your business?
✅ Request a free consultation
✅ Explore our portfolio
✅ Get a custom quote
Contact Us :
📧 info@itunify.ir
📱 WhatsApp: +98 912 4905798
📍 Asman Building, Mottahari St., Sabzevar, Iran